Crisis! A time that always exposes ‘True Colours’…

A week ago, on a sunny UK Spring day, the Badger sat in his conservatory reflecting on how COVID-19 has emptied the streets and impacted lives and livelihoods. The birds and creamy yellow clumps of self-seeded polyanthus in the garden provided a reminder of nature’s glory as the Badger thought about the pressures on those leading the response to the pandemic. The Badger knows from coordinating his employer’s business continuity responses to events like the 7th July 2005 London terror attacks and the 2010 volcanic ash clouds from Iceland, that decisions must be taken and a course of action set even if the information available is conflicting or fuzzy. Some will always challenge the decisions and course of action, but the Badger learned that it’s important not to become distracted or defensive. Proper lessons to be learned come from a proper post-crisis review in calmer times.

As the Badger cogitated, Cyndi Lauper’s song ‘True Colours’ came on the radio. The ‘true colours’ idiom comes from the 18th century when ships showed their country flag (‘colours’) when going into battle. Many showed a flag of a different country to make opponents think they were friendly, only to show their real flag (‘true colours’) as they attacked. The song reminded the Badger that, in his experience, the ‘true colours’ of leaders, business executives, suppliers, clients, and staff quickly move into plain sight during a business continuity crisis, sometimes producing unexpected surprises. As leaders tackle COVID-19, the Badger thinks ‘true colours’ are being exposed everywhere and the picture they paint of the modern world isn’t pretty.

The Badger decided that a few points captured his opinion on what the pandemic has exposed about the world so far, namely:

  • Modern tech is both a help and a hinderance, but without it and the resilient IT supporting institutions, businesses, individuals and economic activity, things would be apocalyptic.
  • When government, businesses, and people come together to ‘do the right thing’ awesome things of complexity and scale can be achieved in a short time.
    • In the digital age people are more profligate, selfish, impatient and prone to panic than they were 20 years ago.
  • Doctors, nurses, health care and emergency service workers do what we have always known they do – selflessly put patients first.
  • Governmental chief scientific and medical advisers are excellent, clear, and credible (at least in the UK). It is scientists, technologists, engineers and mathematicians who are at the heart of finding solutions to our problems.
  • Which news sources do you trust? Social media and broadcast news appears to dwell on negatives, spin, and those who want to complain about something. Journalists need stories not necessarily facts, but at times like this balance and trustworthiness rather than bias is crucial.
  • Life will be different when the pandemic is over. Public tolerance of globalisation, over-reliance on global supply chains, inaction on climate change, executive excess, businesses that operate with little prudence, and any resistance to ‘working from home’ for sections of society is at a low ebb and will force the hand of politicians over the coming years.

That was a week ago. Would the Badger change anything after another week of lockdown? No. Why? Because the ‘true colours’ of the pre-COVID-19 world are even more evident on a daily basis. Things must change…

Has ‘Tech’ made life ‘better’ today than it was at the time of 9/11?

9/11 happened 18 years ago. Most people will always remember what they were doing when it happened. The Badger was at work dealing with a major IT programme when the phone rang. It was the Badger’s young son wanting reassurance that his father was safe and not working in a London skyscraper! Reassurance was given, and the Badger then visited the BBC’s news website and was horrified by what he saw.

This year’s 9/11 anniversary and a recent BBC radio interview with Brad Smith from Microsoft triggered some musing on how far digital tech has changed life since that auspicious day in 2001when:

• There was no Facebook, Twitter, or Google News, Gmail, or Google Maps.
• The USA had only just made GPS signals available for civilian use.
• Microsoft XP and the first Apple iPod had just been released.
• There were no Apple iPhones or Android phones and digital cameras were rare.
• Satnavs didn’t exist and there were no Smart Meters or Smart Motorways.
• Drones were the domain of the military and were not available on the High Street for the general public.
• Music and films were purchased mainly as CDs or DVDs.
• The first commercial 3G mobile networks were only just becoming available.
• The dot.com bubble was bursting.
• Widespread IT outsourcing and offshoring was in it’s infancy.
• Our data was very much in our own hands.

How things have changed! Think for a few minutes and it’s apparent that tech and social media proliferation have provided ‘convenience’ for the average person but at the expense of privacy, disruption and perhaps freedom. Are we freer with a better quality of life today than in 2001? Life is certainly different, but it’s difficult to answer ‘yes’ when instant misinformation, manipulation and distortion abounds, and giant organisations know where you are, what you sound like, what you buy, your likes and dislikes, and sell your data for commercial gain. Ethics and regulation have not kept pace and so it’s heartening to now see Microsoft’s President saying sensible things about ‘tech firms stopping their ‘‘if it’s legal, it’s acceptable’ approach’ , AI ethics and weaponization. But will anything really change with such powerful vested interests involved? Let’s see.

It’s sobering to realise that those born at that time of 9/11 are now entering the workforce, or going to University, as fully-fledged digital natives whose life data is already extensively in the hands of others. That wasn’t the case for 18-year-olds in 2001. Tech and social media have made the lives of today’s youngsters ‘different’ to the 18-year-olds of 2001, but are their lives actually any ‘better’? Has tech really made the world a better place than it was in 2001? Try debating that at a dinner party if you want some fun. The most interesting views will emerge after copious amounts of wine…

Customer centricity in online banking? It’s people not technology that make you feel valued…

Banks seem to believe ‘customer centricity’ means encouraging us to do everything online so they can close local branches. Where the Badger lives, for example, there were 6 branches five years ago – now there’s one. That’s not a problem for most of us – provided, of course, online services are joined up and work well. If not, customers get grumpy, re-evaluate their loyalty, and consider moving to where there’s a better ‘customer centric’ experience. The Badger’s doing just that! Why? Because of a recent experience applying for a savings account online with a bank where the Badger’s used their Internet Banking service for >10 years.

Things unfolded thus. A letter arrived saying the interest rate on an existing online savings account was reducing by more than a third. Shortly thereafter another letter arrived saying a ‘loyalty’ account with an enhanced rate could be applied for online. Time for action! The Badger logged in, applied, and was given a reference number. The account would be accessible in Internet Banking within 7 days. Seven days? Nah, surely with modern IT and an established long-standing customer it would be quicker. Hmm.
Seven days passed. Nothing happened. A standard letter then arrived saying a) the account couldn’t be opened because the Badger’s address didn’t match the bank’s records, and b) the Badger could correct his address via Internet Banking or by visiting a branch. The Badger logged in, found that all his details were correct, and was baffled. A 25-mile round trip to the nearest branch ensued.

A 25-minute conversation with a helpful cashier revealed that the bank had two customer records for the Badger, identical except for two slight differences. One has the Badger’s house name and street name, the other has the same plus the house number in the street. One has the Badger’s title as Dr. and the other as Mr. The cashier ‘sent some emails to get the data aligned’ and the Badger had to reapply for the account at the counter with the cashier.

The Badger was unimpressed. The original application was made when logged into Internet Banking so, surely, it could have been validated correctly and immediately? Surely with today’s powerful IT and modern technology, a bank has a single view of its customer and can identify from two near identical customer records that they’re the same person? Hmm. How silly to think that!

The Badger drew the following conclusions from the experience. Firstly, that the bank’s Internet Banking services are ‘bank centric’ and not really joined up or ‘customer centric’. Secondly, the experience at the branch reinforced the importance of face to face interaction with real people to make you feel like a valued customer. It’s this interaction that makes ‘customer centricity’ real…not technology. Loyalty is rattled. The option to move elsewhere is under active consideration…