Social media platforms are in the doghouse again due to the spread of misinformation, falsehoods, incitement, and hate as a result of the horrendous attack on innocent children in Southport. Media and political rhetoric about the role of social media in the violence and criminality that followed this incident has been predictable. It can be of no surprise that social media was a factor because it’s part of the very fabric of modern life. It’s used by 82.8% of the UK population. Most individuals, businesses, and media, community, and political organisations have a presence on, and actively use, at least one social media platform. Most normal, law-abiding, social media users and organisations will thus have been exposed at some stage to the vitriol, falsehoods, and distorted content that is becoming more and more commonplace on these platforms.
Elon Musk’s war of words with the UK’s Prime Minister, a government minister’s thoughts on X, and a debate about whether we should say goodbye to Mr Musk’s platform, simply illustrate, the Badger feels, that social media has become more divisive and polarizing than a force for convergence and solutions. It has disrupted society in just a couple of decades, and it will continue to do so because the platforms are commercial enterprises whose business models and legal status are centred on profiting, without editorial responsibility, from the content their users post. The platforms have become too powerful, and politicians have been like plodding donkeys in dealing with their impact on society.
Social media isn’t all bad and it isn’t going away anytime soon. Handwringing about its role in free speech, something that platforms assert as a defence against regulation, is futile. What’s needed is a lucid articulation of free speech like that given by Rowan Atkinson (Mr Bean) some years ago, followed by aligned, rapid, regulation that a) society’s law-abiding majority can relate to and understand, and b) holds the platforms and their users to account fairly. At the very least, users of a platform must take responsibility for the content they post, and platforms cannot shirk accountability for distributing and making money from content that damages society. Perhaps things will change with the UK’s Online Safety Law now coming into effect? Time, as they say, will tell.
The Badger’s agnostic about social media. He’s never felt that it’s really a good use of his time, but the chances of everyone significantly reducing their addiction to it in today’s world are negligible. But what if they did? The power of platforms would dissipate as their revenues and profits decline, and people would realise they can actually cope and adapt quickly to life without them. Perhaps the riot aftermath of Southport would not have happened? Perhaps it’s time to fight against being addicted slaves? Oops, just remember this is a musing, not an incitement to riot…